Miniso Logo Vector

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Miniso Logo Vector
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The logo design and artwork you are downloading above is the intellectual property of Miniso as copyright and is provided as a convenience for legitimate use with the appropriate permission of the copyrights from Miniso. You have to agree with the terms of use of Miniso while you are using this artwork or logo.

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Affordable or inexpensive variety retail stores seldom change their logos. Logos of such companies are also seen not changing for more than a century. Such long standing stores’ logos become a part of their branding and a recognition symbol for customers. Today, you will learn everything about Miniso’s logo history, meaning, evolution, building and much more. You can also download Miniso logo in PNG, AI, Vector and SVG variants for free.

About Miniso

Miniso is a Chinese-based low cost retail variety store chain. It was founded in 2013 by Ye Guo Fu and its headquarters is in Guangdong. Miniso is famous around the world as it has hundreds and thousands of stores in different countries. According to the stats of 2018, the company made an income of 2.5 billion US dollars alone in China.

It is a part of a Chinese holding company named Aiyaya. The company joined hands with Marvel Entertainment to create Marvel superheroes merchandises. Miniso is rumored to be a copy of Japanese low cost variety retail stores Daiso, Muji and Uniqlo.

Meaning and History of Miniso Logo

Many rumors also say that Miniso was first launched by Miyake Junya who was a Japanese designer. Miniso entered the North Korean markets in 2017. Even though it was a low cost retail variety store, it was considered expensive in North Korea. Miniso was soon closed in North Korea because of the copyright claims.

Evolution of Miniso Logo

Some stores in Pyongyang were rebranded as Evolution. Miniso was also launched in Australia in 2017 which turned out to be a huge success. In 2016, Miniso was started in Bangkok and was operated under the name of MiniSo Thailand Company Limited. Miniso has more than 52 branches. Miniso logo has a 2d image of red shopping bag and in it Mini is written in white color with all cap letters. Below it, SO is written along with a smiley. These letters and symbols are in white color. Below it, Miniso is written in Chinese language.

Designing of Miniso Logo

Miniso launched its brand in Mexico, Canada and North America in 2016 and a year after, investors were opening its branches all across America. By 2018, the stores was very much hyped in Peru. Miniso logo is based on the following two things.


            The logo uses bold Calibri Body font.


            The logo uses only red and white colors.

Provided Services

At VectorSeek, you can download different editable formats of Miniso for free and without any signing up or logging in. You can download the following formats of Miniso logo for free:

  • Miniso logo PNG
  • Miniso logo SVG
  • Miniso logo AI
  • Miniso logo Vector

You can also download high-quality of Miniso logo in a ZIP file.


Miniso is less than a decade old and this is why they have an immature logo. There are so many things the logo could have and the company makes millions every year – they could use a better logo. You can share your ideas for Miniso logo by downloading it in PNG, AI, Vector and SVG.