Overview
The retail sector usually has a low lying logo. Even online shopping stores have a very common logo where there is a cart and there are different items in it. Here, you will find Scheel’s logos in different variants PNG, AI, Vector, and SVG.
About Scheels
Scheels is an American employee-owned and operated retail store where you can find different things from clothing to sporting goods, home and yard and hardware. It was founded in 1902 by Frederick
- Scheel and it is headquartered in North Dakota, United States. The company has more than 30 stores in United States. The current CEO of Scheels is Steve M. Scheel and they employ more than 6000 employees in North Dakota alone.
Meaning and History of Scheels Logo
In the early years, Scheels started as a general and hardware merchandize store in Minnesota. Frederick started the store with $300 which he got from a good harvest sell of potatoes. Frederick was a German immigrant. The sporting good section was added in 1954 and within a span of 2 years, the store was growing a lot. Scheels changed its logo two times in the following years.
Evolution of Scheels Logo
The chairman of the company is Frederick’s father Steve D. Scheels. The home and yard hardware and equipment started in 1962. The company made a flagship store in Kansas in 2015 and it was based on 222,000 square feet with 2 stories. Scheels opened its second-largest store in Texas which was bigger than the first one; it was based on 331,000 square feet. Scheels changed its logo in the following ways.
1903
In this year, the logo is the name of the company which is written in all capital letters and is in red color. Below it, gear, passion and sports are written and all of these words are separated by a black dot. All of these letters are in small letters and are in black color.
1903 scheels logo
2014
In this year, the text below Scheels is replaced by ‘EMPLOYEE OWNED’ and it is written in black color.
scheels logo
Designing of Scheels Logo
You will be surprised to know that even though the Scheels brothers were German immigrants, they still gave their services in the U.S. Navy during World War 1. The brothers came back home to restart what they started; the Scheels Store and never went back serving the country. Scheels logo is based on the following two things.
Colors
In both years, Scheels logo used red and black colors.
Font
In both years, customized extra bold Calibri Body font is used.
Provided Services
At VectorSeek, you can find different formats of editable files of Scheels logo vector for free and the best part is that you don’t need to sign-up or sign-in – download any format with a single click. We have the following formats of Scheels logo:
- Scheels logo PNG
- Scheels logo SVG
- Scheels logo AI
- Scheels logo Vector
You can download all of these formats in a ZIP file.
Conclusion
Scheels has operating for more than a century now and even though the logo is nice but it still could use some creativeness. Most retail companies that become huge and which are over a century don’t change their logos as the current ones become a part of their identity. Designers can download different formats of Scheels logos in PNG, AI, Vector and SVG.
Report Abuse
