Overview
Skin care products company’s logos usually have a symbolic representation or just the name of the company. 90% of the skin care product company’s logos are in black color and have a regular style. Today, you will learn everything about The Ordinary logo history, evolution, meaning, and making. You can also download The Ordinary logo in PNG, AI, Vector and SVG variants.
About The Ordinary
The Ordinary is a skin care product company which was founded in 2016 by another beauty company based in Canada named as Deciem. The company mostly does business online and has more than 27 skin care and beauty products. Very few stores of The Ordinary are seen in different parts of the world.
The company sold more than 43000 units of all 27 products within two weeks after the launch. In 2017, the company got out of stock and there were more than 25000 people in the waiting list to get a hold of the product.
Meaning and History of The Ordinary Logo
The surprising part is that the company didn’t even do a lot of marketing. It just marketed its products via some Instagram and YouTube beauty influencers. The company got so hyped up that another beauty brand named as Estee Lauder invested in The Ordinary. The Ordinary also got famous because it sold its products in low prices. The Ordinary never changed its logo.
Evolution of The Ordinary Logo
The Ordinary products are also popular because it has no extra fillers, no fluffy cleasners, no extra preservative ingredients, no fragrances and no popular chemicals. This is another reason why this brand is named this way. People consider it an almost organic skin care and beauty product brand. The logo is the name of the company. The is written on top of Ordinary and there is full stop. The initials of the letters are capitalized and rest are in small case. All the letters are in black color. The word Ordinary is bolder as compared to the letter The.
Designing of The Ordinary Logo
The company’s complete product line is based on some ingredients including niacinamide, retinol, zinc, hyaluronic acid, and vitamin C. These are the ingredients that are scientifically proven to be safe for every skin type. The Ordinary logo is based on the following two things.
Fonts
The Ordinary logo uses bold Calibri Body font.
Colors
The Ordinary logo uses black color.
Provided Services
VectorSeek furnishes their visitors with different editable formats of The Ordinary logo without regardless of any legal and copyright issues. Visitors can download The Ordinary logo formats for free. We have the following formats for The Ordinary logo:
- The Ordinary logo PNG
- The Ordinary logo SVG
- The Ordinary logo AI
- The Ordinary logo Vector
You can also download the zip file of The Ordinary logo.
Conclusion
The Ordinary logo is very much ordinary. The company speaks for itself. The full stop at the end of the word ordinary makes a sold mission statement. The logo gives a representation of being. It is also the best example of minimalization. You can download The Ordinary logo in PNG, Vector, AI, and SVG variants and formats.
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