Introduction
Karma or Karma Automotive is an American brand that specializes in manufacturing luxury electric vehicles. The company boosted in the vehicle industry when it launched its Revero GT which is a luxury electric sedan which featured extended-range electric powertrains.
Logo Details
Logo designed by: in-house graphic design team
Meaning
The current logo of Karma has 4 interlocked circles that have very different representation and meaning. Some theories suggest that there is a sun coming out of black space.
Colors
Metallic silver grey, red, yellow, blue, black
History of Karma Logos
Karma changed its logo 2 times in the following years and ways.
2008
This is the first logo of Karma and this was the time when the company was known as Fisker. The logo has 4 circles. The first layer is in black color which is very much thin. The second layer is in metallic grey color. The third layer is in metallic silver color and the top of the circle has the name of the company in black color with all capitalized letters using customized stretched Calibri Body Bold font. The last circle is divided into two parts horizontally. The first part is in orange color and the second part is in blue. There are two lines in metallic silver color starting from orange color and reaching out to the third circle’s bottom.
The orange color represents enthusiasm, creativity, energy, and dynamic technology. The blue color represents stability, reliability, and trust. The two lines represent different things like symbol of progress, graphical element, and aesthetic enhancement.
2015
This is the latest and current logo of Karma. The logo still has 4 interlocked circles. The first circle is in grey metallic silver color with black gradient. The logo is designed in 3D which may seem that it has 5 circles. There are 3 cuts in the first circle. The second layer is in red deep dark red color. The third layer is in bright yellow color and the last circle is in blue color.
The blue color ascends from blue to black in the last layer. The top left side of the yellow circle has bright almost white colored dot that represents sun emerging out of the black space. The blue part represents the Earth. The emerging sun means that the company will soon reach global customers.
Karma: Company Overview
Karma is an American manufacturer of luxury electric vehicles owned by China. It was founded in 2014 and its headquarters is in Irvine, California. Its current President is Marques McCammon. The company was previously known as Fisker Automotive. This company was founded in 2007 by Bernhard Koehler and Henrik Fisker. The Fisker company gained its attention by the Fisker Karma car which was a plug-in hybrid luxury sports sedan. Fisker company got bankrupt in 2013 due to financial challenges. The company was purchased by Wanxiang Group in 2013 which is a Chinese automotive company. The newly acquired company was then named Karma.
Fact
Karma is among many successful companies that uses solar panels in their designs to harness renewable energy to power the car’s system.
FAQs
Who designed the Karma logo?
The Karma logo was designed by the Wanxiang Group.
How did Karma got its name?
Karma got its name from Fisker Karma. When Fisker was acquired by Wanxiang Group, the company decided to use the word Karma as the new name of the company.
