Introduction
Autobacs is an automotive accessories and parts retail company based in Japan. The company has its hands in the automotive industry in terms of different car projects and vehicle tuning. It is famous for having all kinds of auto parts and accessories, plus it also gives different kinds of car services – making it a one-stop-shop for car enthusiasts.
Logo Details
Logo designed by: information not disclosed by the company
Meaning
Autobacs is derived from 2 words ‘Automotive’ and ‘Accessory’. The complete name of the company is Autobacs Seven Co., LTD. Autobacs logo is a representation of speed, motion, energy, and innovation.
Colors
Orange, White
History of Autobacs Logos
Autobacs never changed its logo.
This is the Autobacs logo. The logo has elements in orange color. The extreme left element looks like a pair of two leaves designed at 62o angle. After this are two sets of lines designed in the same direction with squared edges, and the last element looks like a triangle or a cone. There are white spaces between these shapes. Below this design is the name of the company designed in orange with all uppercase letters using customized Calibri Body Extra Bold font type. There is almost zero space between the letters and are very much italicized. Some suggest that it looks like a design of a lotus flower and Japan has significant association with this plant – it has cultural connection symbolizing rebirth, enlightenment, and purity.
Autobacs: Company Overview
Autobacs is a retail company based in Japan that sells automotive accessories and parts and also gives car upgrading and tuning services. The company was founded in 1947 by Toshio Sumino and is headquartered in Tokyo. Autobacs has its franchises in different parts Asia and also in France. Autobacs is actually an abbreviation of 8 words; Appeal, Unique, Tire, Oil, Battery, Accessory, Car electronics, and Service – each letter of the first word makes the name of the company. The company was first named as Suehiro Shokai Co., Ltd and a year later, it was renamed to Fuji Shokai Co., LTD. The founder opened the country’s first large-scale automotive goods store in 1960 and in 1969, the company became a motorsport sponsor by sponsoring a car in the Japanese Grand Prix. By 1977, the company started to sell its own car oil and tires and it was renamed to Autobacs in 1980.
Fun Fact
In 1993, Autobacs was the world’s first automotive superstore ‘Super Autobacs’ which offered a wide range of automotive services, accessories, and parts – all under one roof.
FAQs
What is the slogan of Autobacs?
The slogan of Autobacs is “Anything About Cars, You Find At Autobacs”.
What does Autobacs sell?
Autobacs sells different kinds of car accessories and parts like seat covers, seats, lubricants, locks, water repellent glassware, emergency products, automotive tools, and products for car care. It also does offers different types of services like motor insurance claim, pre-inspection service, bodyworks repair, towing services, engine oil service packages, tire and rim, and transmission services.
