Introduction
The car company was named Dodge because of the founding members “The Dodge Brothers”. 2 brothers founded this company in 1900: Horace Elgin Dodge and Francis Dodge. Before the brothers manufactured their own cars, the company used to supply car parts to different automotive companies in Detroit including Ford Motor Company. Dodge began its own car manufacturing in 1914.
Logo Details
Logo designed by: Virgil Exner
Meaning
Dodge logos have always revolved around red, white, and black colors. The last/current logo Dodge has a neon red color which will usually don’t see in logos. Surprisingly, each year, Dodge changed its logo completely.
Colors
Black, Neon Red
History of Dodge Logos
Dodge changed its logo 10 times in the following ways.
1910
This logo has a 2 nested circle. The first layer has 6 circles with equal distances. The second layer has D and B letters overlapping each other. The circles are in black color and have a white color fill.
1914
This logo has a 7 nested circle. The third layer is black in color and on top “Dodge Brothers” is written in white color with all capitalized letters and on its bottom, “Motor Vehicles” is written in white color with all capitalized letters. In the last layer, there is black and white world map which is overlapped by a black and white star and in the center of the star, D and B letters are designed in white color. The font used in this logo is customized Deko Display Serial Bold.
1928
This year, the logo is just the name of the company in black color on a transparent background. The font is the same. All the letters are capitalized.
1955
This logo has two arrowheads pointing to the left. The red one is overlapped by black one. The red one has a soft curve and has widened ends compared to the black one.
1962
This logo has 3 black angle of triangles in black color with 3 equaled spaces and has a hollow space in the center.
1964
The logo is again the name of the company in red color on a transparent background. The first letter is capitalized and the rest are in small case. The font used in this logo is Hemi Head Extrabold Italic.
1980
This logo has a red rectangle with a white and red star. Below it, there is a hollow space where Dodge is written in the same way as above and below it, there is a red rectangle.
1994
This year, the logo has a red shield with white color fill and there is a design of a red markhor in the shield. Outside below it the shield, Dodge is written in black color. The font used in this logo is customized Suprsceince Bold Extra.
2010
This year, the logo has the name of the company in silver color using the same font. The letter has 2 red leaned vertical lines.
2022
The logo is the same like the logo of 1962. The only difference is that it is now in a black square and the color of the angle of triangles is now neon red.
Dodge: Company Overview
Dodge is a division of Stellantis North America and a brand of automobiles. The company was founded in December 1900 in Detroit, Michigan, US, and became a division of Chrysler Corporation in 1928. The company was founded in Horace Elgin Dodge and John Francis Dodge. The company is headquartered in Auburn Hills, Michigan, US. The President and CEO of the company is Timothy Kuniskis. Dodge designs, manufactures, and sells minivans, vans, SUVs, and cars. The company is known for having the best performance cars in the world. Dodge was first a machine shop called the Dodge Brothers Company.
Conclusion
The design of markhor in the 1994 logo represented power and performance. These animals are known for their power and they can climb steep and rocky mountains. The current logo of Dodge represents a part of a motor which enhances the car’s performance. We really liked the 1994 logo as it says all about a car.
FAQs
Who designed the first logo of Dodge?
The first logo of Dodge was designed by Virgil Exner.
Who designed the Ram Dodge logo?
The Ram Dodge logo was designed by Avard Tennyson Fairbanks.
Who designed the latest Dodge logo?
The latest Dodge logo was designed by an advertising agency named Wieden & Kennedy.
What is the slogan of Dodge?
The slogan of Dodge is “If you ain’t the first, you’re the last”.
How to download Dodge logo in PNG?
You can download Dodge logo PNG from VectorSeek.
