Higer Logo History, Meaning, Colors & Brand Overview

Higer Logo History, Meaning, Colors & Brand Overview

Higer Thumbnail

Introduction

Higer is an automotive manufacturing company based in China. The company is known for producing wide range of commercial vehicles like electric buses, coaches, and city buses. These vehicles are famous for being reliable and featuring advanced technology. Some of its popular models are Higer KLQ6147S, Higer KLQ6125GEV, and Higer KLQ6119.

Logo Details

Logo designed by: information not disclosed by the company

Meaning

Higer is not a recognized word in English language. It is derived from the word ‘Higher’. Higer logo is a symbolization of innovation, speed, and modernity.

Colors

Red, Silver, White

History of Higer Logos

Higer never changed its logo.

Higer logo

This is the Higer logo. The logo consists of a metallic silver-grey oval with white color filling. The center of the shape has a letter ‘H’ and its top right edge and the bottom left point is connected with the oval’s inner border. The letter has the same hues as the oval. These elements have black color gradient. Outside below the oval is the name of the company designed in red with all uppercase letters using Rogue Sans Nova Demi Bold font type. The letter and the oval are given a hyper realistic 2D look. The points and edges of the letter connected with the oval give a blended and soft look representing smooth travelling of Higer vehicles.

Higer: Company Overview

Higer Bus Company Limited is a commercial vehicle manufacturing company in China which was founded in 1998 by Su Zimeng and is currently headquartered in Jiangsu. Its parent company is King Long and Higer is considered the fastest growing commercial vehicle production company in China. Higer vehicles are exported in more than 100 countries including USA, East Europe, Russia, Africa, Middle East, and South Asia. This export started in 2003 after getting certified from IATF (International Automotive Task Force) and ISO Technical Committee. The company got Best Safety Equipment Prize in 2004’s BAAV World Bus Exposition and by 2005, more than 100,000 Higer vehicles were in the market. Higer buses got more fame after serving in 29th Summer Olympic Games in 2008 in Beijing, China. These buses were used to carry the athletes to game arena and back to their residences.

Fun Fact

Higer was the first Chinese commercial vehicle manufacturing company to feature advanced safety features and intelligent buses having lane-keeping assistance and automatic emergency brakes.

FAQs

What is the slogan of Higer?

The slogan of Higer is “Better Higer, Better Together”.

Who owns Higer?

Higer is owned by King Long.

Who founded Higer?

Higer was founded by King Long Group.